The Internet was supposed to make finding information easier and, of course, it has enabled busy people to search widely for information that would have been almost impossible to find a few years ago. Ironically though, as the number of sites increases at an amazing rate, we've now reached the stage of information overload and need ways to cut through masses of irrelevant or misleading content to get to the core of what we really want. This is where UpTake, launched this week, should make searches much easier for those travelling in the USA, with a huge database of hotels and search themes to narrow results to the best choices (current themes: 'family-friendly', 'romantic', 'girls' getaway', 'pet friendly').
Most of this blog's readers will be more interested in home exchange than in finding hotel accommodation in the US (I hope!) but, even home exchangers often plan to spend a few nights travelling away from their exchange homes and UpTake should certainly be a useful planning tool. UpTake also includes travel reviews, ratings and opinions culled from literally hundreds of websites. However, the most important feature is that all such information (i.e. that based on personal opinions) has been analysed and sorted so that only the truly relevant and useful is published.
UpTake (formerly called Kango - why do I always think of 'the artist, formerly known as Prince' when companies change their names? ... but I digress) has much more ambitious plans to also provide comprehensive information on attractions and activities throughout the US, and readers are invited to contribute suggestions. In this instance, home exchangers already have the best source of information on things to do in the local area they plan to visit - their exchange partners who live there! But, again, for those who plan to travel further afield, UpTake should be a good source of easy to find, relevant information and no doubt will expand this facility rapidly over the coming months.